A New Vertical
Licensing Division Proposal
We design, manufacture and operate watch brands end-to-end, across heritage, military, accessible luxury and avant-garde categories. Every brand is built on the same vertically integrated infrastructure.
"We aim to stay ahead of the curve. Our commitment to pioneering business solutions, sustainable practices and technology to enhance customer experience is key to positive progress. With more than 20 years of experience, we remain open to new industry trends and build key partnerships to expand our reach."
A vertically integrated supply chain and global distribution network, built over 30 years.
Introducing the Licensing Division, a turnkey watchmaking and digital commerce platform for premium licensed brands.
Build the leading premium licensed watch platform globally, a modern hybrid between luxury watchmaking, entertainment licensing, collectible culture and digital-first brand building.
Some of the world's most powerful communities, clubs, athletes, artists, creators, gaming, entertainment IPs, have huge audiences and emotional fanbases, but almost none have a serious premium watch program built at luxury eCommerce standards.
Five integrated verticals, operating as a single launch machine. The same engine that powers our nine brands today.
Inside the Group we already operate a high-volume licensed collectible brand, pre-order economics, signature design, bi-weekly reassurance flows, chargeback mitigation, VIP collector segmentation, Q4 hype mechanics, and a CRM ecosystem that carries 35–45% of total revenue.
The playbook is reusable. Every new licensing partner inherits an already-built engine.
Diversified revenue with DTC at the core, supported by wholesale, VIP and collaborations.
We don't target a category, we target communities. Any IP with an emotional audience, owned channels and storytelling DNA is a candidate.
From this conversation to a first signed deal.
Confirm scope, target verticals, partner shortlist and target deal economics.
Define the role, the introductions to prioritize and the success metrics.
Identify and lock 1–2 ideal opening partners (athlete, club or celebrity).
Activate Montrichard's full ecosystem, product, brand, digital, growth, operations.
Watch brands for the fandom era.